"Making Good Customers Better."™

Circle K Customer Wins KickBack Points Grand Prize ----Verna Dietert, of Grants Pass, Ore., takes home $55,000 as KickBack Points Points' 2016 Grand Prize winner.

TWIN FALLS, IDAHO (February 21, 2017) —- Verna Dietert has been a KickBack Points cardholder for five years. Her loyalty paid off this week when she was named the winner of Kickback’s 2016 Grand Prize contest just for using her Kickback Points card at participating convenience stores and gas stations.

“I am so excited and still can’t believe it really happened,” Dietert said, who was notified on Feb. 17 that her name was selected at random from the hundreds of thousands of eligible KickBack cardholders. “I always use my KickBack card because it’s fun collecting points and getting free stuff, but I never imagined that being a KickBack member would so rewarding. Thank you KickBack!”

Dietert, who is a loyal Circle K customer in Grants Pass, Ore, said she first registered for the KickBack card in 2012. She uses the card several times per week when filling up the Circle K, which is owned by Medford, Ore.-based Colvin Oil, or when shopping inside the store for energy drinks and snacks.

As KickBack’s Grand Prize winner, Dietert had a choice between a 2017 Corvette Stingray or the cash equivalent. She opted for the cash, which she called “life changing.”

“A lot of family and friends wanted me to take the car, but I will be able to help my kids and do a lot of good things with the money,” Dietert said. “It’s a life-changing experience that couldn’t have come at a better time.”

KickBack has earned a reputation for helping its customers earn rewards ranging from daily discounts to trips to the NFL’s Big Game. It’s these opportunities to earn while you spend that has cardholders so excited.

One of the benefits of being an enrolled KickBack Points cardholder is each time you make a purchase at any participating KickBack Points location you are entered into the Annual Grand Prize drawing.

Cards are FREE at any participating KickBack location. Cardholders can begin earning points immediately but must be enrolled to redeem points and to be eligible for prize giveaways. If you are not enrolled you can enroll at www.kickbackpoints.com or download our app.

Retailers interested in participating in the KickBack Points program or those who have questions about the promotion can contact [email protected].


KickBack Points, LLC was formed in the year 1999 as a means to help retailers compete against larger, more aggressive competitors. It was determined that through loyalty marketing, they would be able to recognize and reward their best consumers and protect their market share from attrition. KickBack’s innovative solutions and unique approach to loyalty marketing quickly provided results for these retailers which included higher customer frequency, higher ticket averages, and a mitigating of consumer defection. Today, KickBack Points provides programs of over 2,000 companies and is the largest coalition loyalty program in the U.S. as well as companies in Canada.  KickBack Points holds religiously to its prime mission, and that is to “Make good customers better” for their clients.

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As a national leader in rewards programs and loyalty solutions, KickBack Rewards Systems develops business solutions that make retail operators smarter, more profitable and helps to elevate their entire organization to learn how to anticipate the growing needs of their customers.

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Once I started carrying the KickBack Points card, I started shopping Alta Convenience Stores a little more. I enjoy getting the rewards, but I really enjoy their employees as well. I look forward to my visits.

Chris Park, Customer & KickBack Systems Super Bowl Giveaway Winner

The KickBack Points program has been a great boost for our business and having the grand prize winner come from one of our stores has been an extremely exciting experience... Chris was really surprised and sincerely grateful to win the grand prize. As a company, it feels great to reward one of our loyal customers with such a fantastic opportunity.

Dennis Dirkse, Area Sales Manager for Pester Marketing Co.

Each of these brands has their own loyalty program, but it was our company’s contention that it was better for us to market one loyalty program, Rattlers Rewards, than to try to market three separate programs to our customers. We went with KickBack Rewards because they were very easy to work with and the rollout was fairly smooth for a business transition of this size.

Jim Kolkhorst, CEO of Kolkhorst Petroleum Co, Inc.

We are in a very competitive market surrounded by larger retailers with rewards programs. During our due diligence phase, we learned that a lot of our customers were already participating in KickBack's program at Conoco and Phillips 66 locations. By joining the coalition, we are able to help our loyal customers earn discounts, prizes and other great rewards. It's really a win-win for everyone.

Troy Plane, Company Owner and General Manager at Phillips 66

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Twin Falls ID 83301

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